It pays to know what you are letting yourself in for
The much anticipated “Mobilegeddon” seems to have passed by without the world stopping on its axis. True, Google’s algorithm change in April of this year is taking effect, and mobile-friendly websites are rising to the top on search result pages on mobiles. And this is a good thing, as it improves customer experience and makes the web work better for all of us.
But it has not, from all the evidence I can see, been the death knell of many businesses and websites that some have been predicting. Continue reading